How it works
From top-up to live URL, with every step written down.
Here is exactly what happens to an order, who does what, how long each step takes and what happens to your money at each point.
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Step 1
Create an account
Sign in with an email link or Google. Tell us your company name and country; a VAT ID is optional. The marketplace sells to businesses only, so we ask you to confirm you're buying for one.
Two-factor authentication is available for every account.
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Step 2
Add funds
Pay by card, USDT/USDC (seven networks) or bank transfer. The top-up screen shows the 8% fee before you pay: add $1,000 and you pay $1,080. Every top-up gets a PDF invoice.
Your balance records where each dollar came from, so a refund returns to the same kind of balance. Balances don't expire.
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Step 3
Choose titles
Filter the catalogue by topic, sensitive niche, region, language, service, link type, grade, Domain Rating, traffic and price. Every card shows its grade and the reasons behind it, with the source and date of each metric.
Prices in your cart are held for 7 days. Order three or more 3rd Unicorn network titles in one checkout and those items get 5% off, rising to 20% at 20 titles.
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Step 4
Check out
For each title, give the link URL and anchor text, the content niche if it's a sensitive one, the markets you're targeting, and any notes for the editors. The price for each item is shown before you confirm.
Confirming holds the full amount from your balance. It isn't spent yet. If a single item can't be paid for, nothing is ordered.
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Step 5
Editorial review
An editor checks the order against the title's policy and turns your notes into a site-first brief: who reads this publication, what angle serves them, what they gain, and where your link fits naturally.
If we decline, the full amount goes back to your balance at once. If the decline is our fault or the publisher's, the top-up fee on that amount comes back too.
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Step 6
Writing
Full article: our desk researches and writes 800–1,200 words in the publication's voice. Your article, edited: you paste your text and we edit it to house style. Sponsored mention: we add your brand to a relevant published post and rework the paragraph to fit.
Each article is written for one title and used once. Text that has appeared on another placement is refused.
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Step 7
Your review
You see the draft before it's published. Approve it, or ask for changes: two revision rounds are free. You can correct anything factual about your product; the desk keeps the verdict, criticisms and conclusion of any review.
If you don't respond within 72 hours, the draft is approved automatically and goes to publishing.
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Step 8
Live
Network titles publish within 48–72 hours of approval. The post carries a sponsored disclosure and your links carry rel="sponsored". The live URL appears in your account, the held payment is released, and you get an invoice for the placement.
The guarantee starts the same day: on network titles, live for 12 months and indexed within 14 days. If it fails, we restore it, replace it on a comparable title, or refund you to your balance. Factual corrections are free within 14 days of publication.
If something goes wrong
- Cancel free of charge until writing starts; the full amount returns to your balance.
- Disputes can be opened while a draft is with you or after it's live. You get a written decision with reasons, usually within 5 business days.
- One appeal per dispute, within 7 days, decided by a different reviewer.
- Messages on each order reach our editors directly; replies come back to the order page and your email.
What we decline
- Undisclosed paid links. Not at any price.
- Unlicensed operators. iGaming and financial brands must hold the licences the target market requires.
- Player recruitment. Sign-up offers, bonus codes and affiliate funnels are declined on every network title.
- False regulatory claims, counterfeit goods, unlicensed medicines and anything aimed at minors.
UK targeting in regulated niches
iGaming, crypto, forex/trading and lending campaigns aimed at UK readers need a licence or authorisation we've verified on the public register: a UKGC account number, an FCA firm reference number, or an FCA-approved financial promotion. Add it once under Licences in your account; we check it, usually within one business day. Without one, you can still order these niches for non-UK markets.